We all have heard the line that reciprocal links are no longer valuable to search engine optimization and that a webmaster needs to seek only one-way links from authority sites in order to place high in the SERPs. Well, that is not exactly true. I do agree that one-way links are much better than reciprocals, but reciprocal links do add at least some value to the overall SEO plan.
Filed under: Articles | Tagged: reciprocal links, search engine optimization, SEO
